At MAGATA we focus on light, natural tones and have explored how white goes beyond the absence of color. Colours are more than visual sensations; they stimulate our emotions, inspiration or productivity. Created by absorbing or reflecting light, colours can elicit different responses from our minds and bodies. Imagine the warm and inviting feeling of a bright yellow, compared to the cool and calming effect of deep blue. And, while certain bold colours may interfere with our moods, others can stimulate our senses and ignite our creativity.

In short: colours can reflect or absorb the energy around you. In particular, white holds a special energy that impacts our thoughts, the way we feel, and how we act.

By reflecting all wavelengths of light and colours, white is able to reflect energy, protecting us from negative influences, and allowing our sphere of energy to expand. As the traditional Kundalini yoga teaching goes, "If you're having a bad day, take a cold shower and put on all white".

Wearing white also requires us to be more mindful of what we do and of our surroundings. Any stains or dirt will quickly be visible! This mindfulness can translate into increased self-awareness as we become more conscious of our actions.

The simplicity of white clothing also helps others see us for who we are beyond our fashion choices, making it easier for them to connect with our true essence.

In a world where we are constantly bombarded by distractions and noise, we believe that wearing white allows us to reconnect with our authentic selves, finding a sense of peace in our surroundings.